Hidden Gems in Your Donor Database:

Interview with Steven Shattuck

In this free 10 minute video, you will learn how to identify existing donors with untapped potential and yield new funding opportunities. This is one of more than 500 free online learning resources for nonprofit professionals on NonprofitReady.

What You Will Learn

Are you overlooking greater giving potential in your donor database? In this 10 minute video, you will learn expert tips and strategies to help your organization mine donor data and identify untapped opportunities. 

Through this interview with Steven Shattuck, Chief Engagement Officer at Bloomerang, you will learn to:

  • Better understand your donor database, and its potential for hidden leads

  • Reengage lapsed donors

  • Convert first-time donors into multi-year donors

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10 minutes
Association of Fundraising Professionals

"An excellent and engaging conversation. Paying attention to certain donors can open doors that you least imagined."

David Q.

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Explore over 500 learning resources to help you and your nonprofit do more good

NonprofitReady is a signature program of the Cornerstone OnDemand Foundation. Our mission is to enable nonprofit professionals and volunteers to develop their career and do more good by providing high quality, relevant online learning resources at zero cost. Contact us to learn more.

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